swirl No artificial colours

This February, after nearly three years' absence, the Blue SMARTIES return to rejoin their Green, Red, Orange, Pink, Brown, Yellow and Violet friends as part of a SMARTIES‚ line up with no artificial colours or flavours.

Smarties

1882

Chocolate beans, coated in a sugar shell, are born

1937

The beans are re-named SMARTIES

1988

Blue arrives

2006

Artificial colours are removed and Blue is banished

2008

Blue is Back, now with no artificial colour or flavour

SMARTIES Art
SMARTIES art
SMARTIES art

smartie pants - test your knowledge in our smartie quiz

SMARTIES Quiz:

Test your knowledge in our quiz.


top ten tips for a smashing smartie party

SMARTIES party:

Ten Top tips for a SMARTIES Party!


Get in touch

Get in touch

Send us your SMARTIES Queries